More reach and higher conversion = more leads
Royal Estates is one of the major estate agencies in Ibiza. Besides being the largest estate agent for the Dutch market, they also serve countries such as Belgium, Germany, UK, France, Switzerland, Austria and Italy.
Through its global network, they are gradually gaining a foothold in destinations such as Mallorca, Marbella, Lisbon and Dubai.
The cooperation
Royal Estates was somewhat stagnant in its online performance. With over 10,000 monthly visitors, the number of enquiries was barely growing. The website was severely outdated and no smart automations had been set up. In addition, the organisation had a major challenge with its online findability in search engines. We took up the challenge and started developing a new website as a lead generator. The website is cleverly linked to Optima CRM and the various portals (such as Idealista and Kyero) that Royal Estates is active on. While developing the website, we developed a campaign plan and SEO strategy.